Does Culture Matter? True Talk with Mark Lever and Issac Turpin Thursday, January 21, 2021

"It all starts at the top, and I know that sounds cliche, but it starts with the coach you know, starts at the top." -Isaac Turpin

Mark: Culture starts at the top. If you're not having a good culture in the company, you definitely need to revisit your own life, personal life, business life, ethics, morals, and values. I think if you clean your own house, culture automatically makes a drastic change within the company.

Isaac: He's 100% right, like it all starts at the top, and I know that sounds cliche, but it starts with the coach, you know. And then if you look in that mirror and you say I'm doing what I need to do and they're not, then you find that...

What's that saying? One bad apple spoils the bunch. We've found out in business, sometimes it really is just one bad apple, and you're like man, negativity spreads like you know, cancer. What did Pastor Scott say today? He said, Uh, don't be worried about Covid spreading too much, but be worried about negativity spreading through your business because it spreads faster.

It's more contagious, so we've always done that like if we're leading the right way that we're supposed to lead and there's still a divide and the culture isn't going good, we find that bad apple and pluck him out. Get him out even if you gotta downsize.

Mark: The team will. When you have that work ethic and that attitude, the team will all come up. Remember what they're gonna do? They're gonna talk about somebody. We talked about this before, everybody's going to be talking about one individual.

That means he's the one person that's not bleeding the culture because everybody else has bought in. So it's easy to sense like, why are you wearing an orange shirt? We're all wearing black. It's very easy to spot, but if there's already a division of people that feel that way, you know you can't get into it late, you gotta quickly identify who's spoiling the vine, who's sending my team in the wrong direction? And the team, I think, is the best identifier.

Isaac: Yeah, hey, not everybody works with your company. Not everybody goes to the same restaurant. If they did, one restaurant would be the only one that had any customers in town. So, not everybody's gonna work for your company and be what you want them to be and be bought in. So, sometimes you gotta take those bad apples and get rid of them.